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Get SEC filings for Apple Inc (AAPL), including Annual Report (10k) and Quarterly Report (10Q). by reference into Part III of this Annual Report on Form K where indicated. Item 7 of this Form K under the heading “Management’s Discussion and. Annual Report and Form 10K Ticker: AAPL; Exchange: NASDAQ (See More NASDAQ Companies); Industry: Personal Computers (See More Personal.

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The Company sells its products worldwide through its retail stores, online stores, and direct sales force, as well as through third-party cellular network carriers, wholesalers, retailers, and value-added resellers.

The year-over-year decrease in Retail operating income in is primarily attributable to lower gross margin similar to that experienced by the Company overall, partially offset by higher net sales. In accordance with the fair value accounting requirements, companies may choose to measure eligible financial instruments and certain other items at fair value.

Note that historic stock price performance is not necessarily indicative of future stock price performance.

Operating expenses forand are as follows in millions, except for percentages: Mac net sales aapo during Table of Contents warranty costs; price reductions on certain products, including iPad 2 and iPhone 4; and unfavorable impact from foreign exchange fluctuations.

Excess tax benefits from equity awards. In addition, patent holding companies seek to monetize patents they have purchased or otherwise obtained. Weakening of foreign currencies relative to the U. The Company also employs a variety of indirect distribution channels, such as third-party cellular network carriers, wholesalers, retailers, and value-added resellers.

This includes press releases and other information about financial performance, reports filed or furnished with the SEC, information azpl corporate governance and details related to its annual meeting of shareholders.

Apple Inc. –

The Company assesses the adequacy of its pre-existing warranty liabilities and adjusts the amounts as necessary based on actual experience and changes in future estimates. The Company sells to consumers; small and mid-sized businesses; and education, enterprise and government customers. The Company also uses encryption and authentication technologies to secure the transmission and storage of data and prevent access to Company data or accounts.

An additional week is included in the first fiscal quarter approximately every aalp years to realign fiscal quarters with 10j quarters. Certain stores have been designed and built to serve as high-profile venues to promote brand awareness aapo serve as vehicles for corporate sales and marketing activities. However, the outcome of tax audits cannot be predicted with certainty.


Effect of dilutive securities.

The following table presents net sales information of iTunes, software and services forand in millions: Due to economic and political conditions, tax rates in various jurisdictions may be subject to significant change.

At this time, the Company is unable to make a reasonably reliable estimate of the aqpl of payments in individual years in connection with these tax liabilities; therefore, such amounts are not included in the above contractual obligation table. 10m

Apple Inc ADR

Price Range of Common Stock. Directors, Executive Officers and Corporate Governance. For multi-element arrangements accounted for in accordance with industry specific software accounting guidance, the Company allocates revenue to all deliverables based on the VSOE of each element, and if VSOE does not exist revenue is recognized when elements lacking VSOE are delivered. Marketable debt securities with maturities of 12 months or less are classified as short-term and marketable debt securities with maturities greater than 12 months are classified as long-term.

Basic earnings per share is computed by dividing income available to common shareholders by the weighted-average number of shares of common stock outstanding during the period. The Company had no fair value hedges inand The growth in net sales during was primarily driven by increased demand for iPhone following the launches of iPhone 4s and iPhone 5, strong demand for the third generation iPad and iPad 2, and higher sales from the iTunes Store.

Get unlimited access to our online tools for reading Ks and Qs more efficiently including: During the first quarter ofthe Apal introduced the fourth generation iPad and iPad Mini, a 10j MacBook Pro with Retina display, a new iPod touch, a new iMac, and expanded the rollout of iPhone 5 which began in September Cash dividends declared per common share.

Indefinite lived and non-amortizable trademarks. Services The following table presents Deferred tax assets and liabilities are measured using the currently enacted tax rates that apply to taxable income in effect for the years in which those tax assets are expected to be realized or settled.


Apple Inc.

Europe net sales increased during Average Price Paid Per Share. The growth in net sales during was primarily driven by increased demand for iPhone following the launches of iPhone 4s and iPhone 5, expanded distribution with a new iPhone carrier, strong demand for the third generation iPad and iPad 2, higher sales from the iTunes Store, and strength in the Japanese Yen relative to the U. If the Company is found to infringe one or more patents or other intellectual property rights, regardless of whether it can develop non-infringing technology, it may be required to pay substantial damages or royalties to a third-party, or it may be subject to a temporary or permanent injunction prohibiting the Company from marketing or selling certain products.

Compliance with applicable U. Table of Contents Product Performance. To help protect customers and the Company, the Company monitors accounts and systems for unusual activity and may freeze accounts under suspicious circumstances, which may result in the delay or loss of customer orders.

Greater China The following table Table of Contents The Company uses some custom components that are not commonly used by its competitors, and new products introduced by the Company often utilize custom components available from only one source. The Company generally does not require collateral from its customers; however, the Company will require collateral in certain instances to limit credit risk.

APP is a fee-based service that typically includes two to three years of phone support, hardware repairs and dedicated web-based support resources. The Company devotes significant resources to network security, data encryption, and other security measures to protect its systems and data, but these security measures cannot provide absolute security.

Through the Apple Premium Reseller Program, certain third-party resellers focus on the Apple platform by providing a high level of product expertise, integration and support services.

It may be necessary in the future to seek or renew licenses relating to various aspects of its products, processes and services.